Real Solutions. Practical Results.
“KAIZEN provided exceptional service to our organization while demonstrating a great deal of passion and integrity. They were quick to listen and provided practical guidance on how to best move forward. Most importantly, they always kept our best interests at the forefront of every project we engaged them in.”
— Ruth Wilcock, Executive Director, Ontario Brain Injury Association
“Kaizen Marketing was a tremendous asset this past season in spearheading a market research study of our fan base. Their expertise in designing, implementing and analyzing a professional survey proved to be invaluable. Kaizen Marketing was brought on board to conduct market research during four home games throughout October and November. The research has given our organization insight into the purchasing behaviours and preferences of our fan base. Kaizen Marketing was able to dissect the data and provide us with a detailed analysis of the results. On behalf of the Niagara IceDogs Hockey Club I would highly recommend the services of Kaizen Marketing for any market research that is required.”
— David Frizzell, Executive Vice President, Niagara IceDogs Hockey Club
“Laura played a leadership role at every stage of this project, from its design through its execution – including leading several of the public meetings. At all times I was most impressed by Laura’s thoroughness in grasping the broad scope of the project and of her ability to connect a myriad of details to that vision.”
— Bill Auchterlonie, Executive Director, United Way South Niagara
“I have already recommended this team of consultants to fellow entrepreneurs in search of professional business assistance and would continue to do so in the future.”
— Sonia Camilleri, VP Professional Relations
“Our United Way hired Laura and her team to create a strategic plan for our newly amalgamated organization. She brought a clear sense of the work to be done to the table. Laura steered our board and community stakeholders through a sometimes difficult process to create a plan that has been usable and easily understood. Concrete objectives have made our work easier over the past three years. We are on the threshold of reviewing the plan now and will be consulting with Laura again as we embark on the next phase of our work.”
— Carol Stewart-Kirkby, Executive Director United Way of Niagara Falls and Greater Fort Erie
“I found you and your associates to be engaged and in tune with our research proposal. You initiated the research in a timely manner and delivered quantitative results to us quickly. The interim and final material was presented in clear, concise briefs that enabled us to move our project forward, knowing that we had a better understanding of the market and our customers…”
— Rick Woodward, Marketing Director Pen Centre
“After working with the team at KAIZEN I realized how much my business needed direction. Their professionalism and expertise was greatly appreciated. I feel my business has a strong, new direction and is functioning on a level I couldn’t have achieved without KAIZEN’s guidance. I recommend that every business has a consultation with KAIZEN.”
— Karen Lee Stocker, Law of Attraction Canada
“Laura made me feel very comfortable… it was easy to understand what needed to be done. Laura is definitely an expert in her field as she was able to put into words the experience I want to provide for my clients and also identify what sets us apart. Now I can actually have a conversation with prospective clients and provide an explanation as before meeting with Laura was at a loss for words. I am very impressed with the services she was able to provide along with some pretty impressive marketing materials. I would recommend her to anyone that requires services in her field.”
— Andrew Mabon, Mabon Accounting Services
“Laura is a hardworking, dedicated person. She has helped my business get noticed, and I can’t imagine marketing without her! Really, she’s indispensable!”
— Karen Byker, Reflections of Life Photography
“On behalf of the St. Catharines – Thorold Chamber of Commerce, I would like to thank you for the Lunch & Learn that your company conducted for the members of the chamber. Your approach to the session was very professional and engaging. The feedback from the members in attendance reflected the quality of the information provided and the interactive nature that KAIZEN presented during the session. Clearly, your preparation for the session and your commitment in conveying the information ensured that the educational event would be a success. We look forward to working with you again in the future.”
— Walter Sendzik, Executive Vice President St. Catharines-Thorold Chamber of Commerce
“Kaizen Management Consulting Inc. was instrumental in helping one of our clients understand the needs of their target market. Kaizen conducted a focus group for our client which helped them redefine the focus of their start-up. Thank you for your professional, thorough and high quality services.”
— Melissa Ioannoni, Enterprise Centre St. Catharines
“Laura is exceptionally focused and committed to meeting my business’s marketing goals; we required a website that specifically branded the SCCG with a combination of professionalism, warmth and novelty. Laura and her team met with us on numerous occasions to produce the final product, which is extremely impressive. She has also provided numerous successful marketing strategies and the SCCG looks forward to continue working together. Furthermore, Laura and her team have a keen sense of humour, making the process all that more enjoyable!”
— Sherry Campbell, Sherry Campbell Counseling Group
“Laura and Kaizen researched and delivered valuable advice to two agencies which I was engaged with. The material provided was invaluable in identifying strengths and suggesting improvements.”
— Bill Auchterlonie, Independent Consultant
“I went to Laura for help with my branding and marketing strategy. I did not know how effective it would be. To my surprise, my business doubled my projected targets for 2010. Laura understands my needs, always gives me the truth, and is a pleasure to sit down and talk with. Her background and experience help make getting the desired results look easy. I am looking forward to working with Laura and her crew in the future.”
— Tim Lattanzi, Latt Services Inc.
“…Laura led a major marketing research project for our department which ultimately aided in strengthening our student recruitment efforts. The project included the administration of an online survey to students, the facilitation of a series of focus groups, and the compilation of a final report that analyzed results gathered from more than 1000 respondents. I was impressed with the quality and comprehensiveness of the report, and the level of professionalism demonstrated by Laura.”
— Beth Natale, Brock University, Director, Recruitment and Retention
